The Exponential benefits of a Newsletter marketing campaign
A newsletter may sound like a simple idea but in today’s digital age it is anything but simple. With the ability to include a wide variety of different content spanning videos, images, links and written text, the humble Newsletter has emerged as a effective marketing tool for any company. A newsletter gives the opportunity to […]
Magento – The New Revolution in e-Commerce
Since years the buzz word has been E-commerce and it has been growing in leaps and bounds surpassing all expectations. The solutions to make it easily accessible have been woefully inadequate up until the release of Magento, a powerful and fully scalable platform which looks to be poised to take over the industry. Magento E-commerce […]
Open Source V/s Close Source eCommerce Shopping Cart
They all have their positive and negative sides. Open source platforms usually attract lots of community help and develop many more functions and integrations with other platforms then commercial ones. However commercial ones usually give you better paid support and confidence. Three of the top open source CMSs for successfully managing ecommerce sites are: Magento, […]